INTEGRITY - We believe in honesty as fundamental principle of society and then paramount in business affairs. We are not afraid to speak the truth with sincerity and purpose.
PERSEVERANCE - We are not discouraged by difficulties, actually, we believe challenges are a stimulus to growth.
CURIOSITY & OPENNESS - We believe we can learn from everybody and every circumstance: we are open and inquisitive, we look at the details and interested to understand it.
REALISTIC & PRAGMATIC - We keep things simple and goals manageable, base decisions of data and facts; always look at resources and how to get the best possible out of it.